The Olympic Channel continues to broaden its reach, bringing more sports coverage to a global audience. Recently, the Channel announced new partnerships with eight international sport governing bodies and multi-sport organizations. These collaborations aim to create more diverse content, highlighting a wider array of sports and athletes. This expansion brings the total number of the Olympic Channel’s federation partners to an impressive 75.
New Partners Join the Olympic Channel Family
The newly announced partnerships include collaborations with the Federation of International Lacrosse (FILx), International Federation of Basque Pelota (FIPV), International Korfball Federation (IKF), International Sumo Federation (IFS), and the International Wushu Federation (IWUF). In addition to these individual sport federations, the Olympic Channel has also partnered with multi-sport organizations including the International Committee of Mediterranean Games (ICMG), International University Sports Federation (FISU), and Special Olympics. These organizations join a growing list of federations and sports organizations working with the Olympic Channel to provide comprehensive sports coverage to fans around the world.
Expanding the Reach of Olympic Sports
Mark Parkman, General Manager of the Olympic Channel, emphasized the platform’s commitment to promoting all sports and athletes within the Olympic Movement. These new partnerships will facilitate the creation and distribution of content showcasing a broader spectrum of sports to a global audience. The Olympic Channel is dedicated to providing a platform for both established and emerging sports, ensuring a diverse and engaging viewing experience for fans worldwide. The collaborations will involve not only live event coverage but also highlights, magazine shows, news coverage, and original programming. This multifaceted approach aims to provide in-depth and compelling content that complements existing broadcast and distribution arrangements.
Accessing the Olympic Channel: Your Source for Olympic Coverage Today
The Olympic Channel offers a multi-platform experience, allowing fans to access Olympic content anytime, anywhere. Whether through mobile apps (available for both Android and iOS devices) or the official website (olympicchannel.com), viewers can immerse themselves in the world of sports and the excitement of the Olympic Games year-round. This accessibility ensures that fans can stay connected with their favorite sports and athletes, receiving up-to-date coverage and engaging content on a daily basis. The Olympic Channel’s commitment to providing comprehensive and accessible coverage reinforces its position as a premier destination for Olympic Coverage Today.
About the Olympic Channel and its Founding Partners
Launched in August 2016, the Olympic Channel is a key initiative of the International Olympic Committee (IOC), aligned with Olympic Agenda 2020. This agenda focuses on engaging younger generations and expanding the reach of the Olympic Movement to new audiences. The Channel is supported by Founding Partners, including Worldwide TOP Partners Bridgestone, Toyota, and Alibaba. This collaborative effort ensures the long-term sustainability and continued growth of the Olympic Channel, enabling it to provide comprehensive olympic coverage today and into the future.
